Three bussines concept into a single store: book shop, Stationery and tobacco!

Book.it is the first specialised retail brand in Portugal to put three business concepts into a single store: book shop, stationery store and tobacconist. A cultural benchmark both in terms of the variety of books and magazines and by offering the possibility of ordering other titles which are readily available on the local market.

Its product offer is on view in an average sales area of 300 m2, mainly located in shopping centres and with a young, informal atmosphere with a clear market segmentation that is easily understood by the customer.