Sonae - Business Areas

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BOLSA

SONAE

SONAECOM

PSI 20

SON. SIERRA BR

0,404€

1.110€

4794,830

30.500R$

17/05/2012

-1,485%

-5.29%

-1,949%

-1.29%

Business Areas

Sonae is a retail company with two major partnerships in the shopping centres and telecommunications sectors.

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Core Businesses

Sonae MC

Sonae MC is responsible for the food retail area of Sonae and is today a benchmark in the market, after having launched a true revolution in consumer habits and the Portuguese commercial landscape with the opening of the first hypermarket in Portugal in 1985 (the Matosinhos Continente).

Sonae MC is food retail market leader in Portugal with a number of distinctive formats, which offer a varied range of high quality products at the best prices: Bom Bocado (restaurants), Book.it (book shop/stationery), Continente (hypermarkets), Continente Modelo (supermarkets), Continente Bom Dia (convenience stores), Continente Horeca (new business area for public and private institutions, traditional retail, Free Service Stores, Convenience Stores and Franchise), Continente Ice (frozen products) and Well´s (para-pharmacies).

Sonae SR

Sonae SR has a range of brands in benchmark positions in their respective market segments. The offer is wide ranging: Loop (footwear), Modalfa (clothing), Sport Zone (sports clothing and equipment), Vobis (computer equipment), Worten (white goods and consumer electronics), Worten Mobile (mobile telecommunications)and Zippy (clothing for babies and children).

Over the last few years, these companies have built up a strategy of value generation, based on a combination of sustained growth and strong investment in the value proposal of each of their brands and underpinned by the motivation and quality of their employees and by the setting up of sustained partnerships with their suppliers.

Core Partnerships

Sonae Sierra

Sonae Sierra is the international specialist in shopping centres with a passion for introducing innovation and excitement into the shopping and leisure centre industry. Founded in Portugal in 1989, 50% is owned by Sonae (Portugal) and 50% by Grosvenor (United Kingdom).

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Sonaecom

Sonaecom, a Sonae partnership in the Telecommunications, Software & Information Systems and Media areas, plays an active role in the integrated management of its business units, identifying and exploring existing synergies and the company’s growth potential.

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Related Business

Sonae Retail Properties, (Sonae RP), was created in 2009 with the objective of optimising the management of retail real estate portfolio, in line with Sonae’s main strategic guidelines, in support of the growth of our retail businesses. This work is carried out by a dynamic team that thoroughly seeks to develop organisational competencies and productivity gains as much as excellence in the management and valuation of our portfolio. Sonae RP has already developed solid competencies in the market and is respected by all major national and international investors.

Sonae RP’s main activities include:

Asset Management and valuation of real estate portfolio:
At the end of 2011, Sonae RP’s real estate assets gross book value was circa 1.7 billion euros, comprising a land bank, office buildings, warehouses and retail stores. Of the total number of stores, 129 are operated under the brand Continente and represent 20% of the total sales area of modern food retail in Portugal;

Property Management:
Sonae RP manages over 100 small commercial centres, all integrating a Continente store as a main anchor. The management model is based on:
i) the commercial deployment of the retail spaces and the management of the lease agreements in centres owned by Sonae RP;
ii) the management of the centres whose ownership is shared with third parties, performed in a close relationship with tenants and owners, always seeking the best interest of the common objectives. To learn more about our commercial areas click here;

Management of Real Estate Funds (via its subsidiary Sonaegest):
i) Fundo Imosede, a close-ended real estate fund, which comprises a portfolio of assets (industrial and logistics) located in Maia;
ii) Fundo Imosonae Dois, a special close-ended real estate fund investing mainly in commercial assets leased to Sonae’s Retail brands located in national territory;
iii) Fundo WTC, a special close-ended real estate fund, which owns a hotel and an office building, located in Porto.
As at 31 December 2011, the net global value of the three Funds was 429.8 million euros.

Contacts:
If you wish to contact Sonae RP, please e-mail us to sonaerp@sonae.pt or call us on +351 222 454 222.

Active Investment

The Investment Management area creates value for Sonae by supporting the implementation of corporate and business strategy, maximizing shareholder’s return in its portfolio, actively supporting core businesses M&A planning and execution, and reinforcing Sonae business networking with Industry players, M&A advisors and investment banks.

Currently, the Investment Management portfolio includes companies operating in DIY retail (Maxmat), travel agencies (GeoStar) and insurance brokerage (MDS), where M&A is considered to play a key role in value creation.

If you have a business proposal, involving M&A, that fits our corporate and business strategy and that you would like Sonae to analyse, please send an email to investment.management@sonae.pt.