Very often customers find themselves waiting in line for several minutes at Bagga Stores ending up leaving without purchasing anything.
An app was developed featuring the classic “noughts and crosses” game, in which customers can compete between themselves. Each time a customer wins, he/she will be rewarded with a token which can be traded for food & drinks at Bagga.
Penetration rate in transactions
Average Active Users per week
Pedro Santos, Nuno Almeida, Carla Viana, Luis Monteiro, Maria Matos.