Ergo I-Motion
2017 . SALSA
  • Product Performance
  • Challenge
    Create innovative men’s jeans for people who do not fit into the regular Salsa jeans.
  • Implementation
    An innovative technology applied both to the belt and to the waistband, which consists of having invisible elastic bands which adapt to the movement. In other words, a wider and more ergonomic fit.
  • Results
    69,4%
    Margins
    11k€
    Savings
  • Team
    Nuno Faria, Rui Lima, Conceição Machado, Marco Sá, João Silva, Arminda Silva.
This website uses cookies to facilitate the navigation of users.

The information stored in cookies is used exclusively by SONAE. See here our Cookie Policy.