At Zippy, we are always aware of our clients and we know that parents and parents-to-be are in a moment of their lives in which they crave information on how to better raise their children. Thus, we’ve created “Parents helping parents,” a free online space where they can share ideas, opinions and advice. At the new “Parents helping parents” Facebook app, they can help each other deal with uncertainties and difficulties. Here, it is possible to share doubts and information freely and to narrate experiences in an open and common space. The parents who participate more or who provide better advice during the month are given discount vouchers. The winners are considered "Parents of the Month."